Gamer Grub is the first snack food designed specifically for gamers. The packaging is designed so that you can eat it one handed without getting your fingers greasy. And if you have ever played a video game and eaten chips at the same time, you understand the dilemma that greasy fingers can present. Unlike the average potato chip, GamerGrub is choc full of essential vitamins which are necessary to keep going. I mean, look at the nutritional facts, seems like the ingredients for your morning vitamin right? GamerGrub is specifically targeting gamers, and is succeeding. Currently over 80 websites and locations sell GamerGrub including the world renown ThinkGeek. GamerGrub’s spot on audience targeting even caught the eye of Entrepreneur Magazine. They talked it up quite a bit in their article. Looking at this most people are probably thinking “I could have thought of that”. It takes a specific kind of person to be able to hone in so well to what it is the consumer wants. I dare you to try and do better.
Tags: entrepren magazine, entrepreneur, gamer grub, targeted audience, trump this
