hannibal

The Wii of Nintendo DS was popular for a time, and was loved by the gamers all over the world. Founded in 2006, Korean Nintendo published NDS and Wii in 2007 and 2008 respectively. Though Korean market is filled by online games, the marketing would be difficult, it still meet impressive increase in profit target. Nintendo D.M and “counserio system” are two strong connections for consumers and Nintendo company, also are the main way to capture consumers’ minds. Maybe it is a tragedy for A Boy and His Blob, because it meets sound selling performance and comment. Though it could not be listed as masterpiece, its market record could be impressive. Even so he still said that they didn’t have a good start by selling game consoles in a country mainly with online games.

As is mentioned,Nintendo was known by a few people before it entered Korea in 2007.Only people who were vrey fond of playing games knew it. In fact , Nintendo’s plans of product development and sales strategy are totally varied with the information afforded by consumers, which they are prond of . Internet and Nintendo are finding a method to developing a chip who is a combination of high efficient GPU/CPU. As NDS2 is going to be compatible with NDS, it is can not be done without double screen and touch screen, so the features of NDS should be included in the second generation.

The nintendo ds card target is not to compete with online games, but to provide the joy and interest instead of online games. Today, they still position their market with such ideal. Its game could be wonderful and attractive, the charm for RPG could overweight other competitors. But in other areas, it should make a strategy as per the specific details of Korea. Nintendo is good at sales promotion,and “Carrot and stick”, “Co-brand”,”Promotion activities” and “No game advertising” are its four cardinal principles.

But if the clients could not know the unique feature and beauty of Nintendo games, it would not meet the larger game population and potential market. The functions of NDS, including double screen, touching, microphone, folding, camera have been fully used by Nintendo, and it is hard to seek any great innovations, and then the motion sensor becomes the biggest chance.

Besides,in Korea education comes to the first place.As a impediment to children’s study,games are always negative.That’s also a block that they need to brek on their way of expand the market in Korea. Its popular sale also brings huge influence to stock market. The Nintendo share has climbed up for 2 months and lead the recovery of the whole game industry stock. Any possiblity for players is good news , which can endow game empire of NDS with new changes. In addition, Nintedo advertizings are mainly about games, consumers buy game machines on the purpose of enjoying games, so a good game can capture consumer’s mind. With such strategy, in November, NDS seized the astonishing 1 million sales in Korea.