Web Simplified

Can you use Google Analytics to track goals across multiple domain names? This is a problem that exists with Google Analytics. The solution is fairly easy – it involves customizing the tracking code a bit: For domain2 and subdomains (for example, www.Yovia.com, Yugster.Yovia.com add the following tracking code: Tracking code for domain2 and subdomains: <script type=”text/javascript”> [...]

Heat maps are a wonderful tool for web designers. No longer do we have to ‘guess’ what works and what doesn’t work. CrazyEgg provides a great heat map tool, and Marketing Experiments is a great resource to learn more about heat map and A/B testing. Heat mapping tells you exactly what to redesign Usability is [...]