Mobile Marketing is where Social Media was a few years ago relative to business usage, small but growing fast.
With the growth of smart phones and mobile devices like the iPad mobile advertising has started to take off. If you are a business person, why should you care?
Email Marketing is very effective, but consider this. The best email campaigns have an open rate of around 1/3 and the email when opened is typically up to 2 days old. Social ‘mail’ and Tweets are only read while logged in, if then. Mobile text messages on the other hand have an open rate of 9/10 and are read on average within 5 minutes of being sent.
The 90+% open rate and near immediate reading makes mobile marketing ideal for local businesses sending special offers, for event promotion, or for professional services as appointment reminders, etc. See some examples here.
User acceptance of mobile ads is growing and advertising congestion has not yet set in. Now, while mobile marketing is in its infancy, is the time for advertisers to jump in.
Interested, but not sure how to go about mobile marketing? No worries. WSI has just launched a Mobile Marketing platform that offers turn key services with self-managed or WSI managed capabilities. WSI takes care of all setup administration including short codes and keywords, provides an online administration platform and reporting system, and then turns things over to you or offers managed services.
Checkout www.M3Mobile360.com and then Contact Us for sign up or more information.
Tags: Mobile Marketing
