I like shiny things. I can’t help it. Shiny things are the icing on the cake of life. And jewelry is a great way to add a little shine and make that cake of life just a bit sweeter. Before I mix my metaphors any further, here’s a great resource for getting that shine online: Beard’s Jewelry.

Beard’s is based in Jacksonville, Florida, and is launching a new web presence. I browsed the site for a while to “check it out” (read: “find shiny things to drool over”), and I was immediately impressed by the designers that the store carries. Beards is the only authorized dealer of Tacori jewelry in Northeast Florida; there’s something to be said about that! Looking for the hottest line of exclusive, designer wedding rings around? Beards has the Tacori line. Also check out dantela engagement rings.

Tacori, JB Star, Christopher Designs, Mastoloni Pearls… All beautiful, all elegant, and some jaw-droppingly shiny. This is not your boring, chain-store collection of baubles! This is shine in spades, the sort of jewelry that celebrities wear when they need to look their best (like these famous people wearing Tacori on the red carpet). I felt like a kid in a candy store as I perused the offerings.

The catalog of jewelry available for purchase isn’t on the site yet (the main page says that it will be up soon), but interested customers can fill out a credit application, contact the company directly, or pass the time staring at the sparkly things to come via the “designers” tab. It’s clever, actually, to make me fall in love with a few designs before revealing what those designs cost… There’s a couple Mastoloni rings that are calling me already. Of course, jewelry makes a great gift for others as much as for oneself.

Now that I’ve spent some time at Beard’s, I’ve decided that I like shiny things, but I like high-quality, unique, elegant shiny things even more. Maybe you feel the same way I do, so check out Beard’s and see what catches your fancy. Or ice the cake of your life, as the metaphor may be.

Now Beard’s is making it even easier to bring some of that bling home! Enter below to win $1,000 toward a Tacori setting from Beard’s. It’s your chance to ice your metaphorical cake for a lot less coin, so enter to win today!