Social media is an effective tool for your business, as it gives you a platform to build your brand, engage with customers and establish a strong online presence. But, with ever-increasing noise and competition, you may find it difficult to differentiate yourself from other brands and cultivate a consistent and authentic brand image. Fortunately, there... Continue Reading →
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Meta Adds New Features for Facebook Reels
Meta has announced new updates for Facebook Reels that include more templates, more creative tools and an expanded max video length to 90 seconds. This gives you more room to expand your content and acquire new business audiences. Studies show that users spend half their time watching videos on Facebook and Instagram, so short videos... Continue Reading →
7 Ways to Grow Your Small Business on Social Media
Are you a small business owner hoping to grow your business in a cost-efficient way? If so, social media might be the key you’re looking for. There are over 4.76 billion social media users around the world, so you are likely to connect with your audience on these platforms. And the best part is that... Continue Reading →
Which Social Media Platforms Should Your Business Be Using?
Clients often ask us which social media platforms they should be using actively. It’s a great question since there are many social platforms to consider, ranging from the more serious LinkedIn and Facebook, to the more fun and playful TikTok and Snapchat. There is no one right answer for every business, but there are some... Continue Reading →
Top Instagram Updates for Summer 2022
Instagram continues to be one of the most popular social networks worldwide, with over one billion monthly active users. And it’s not planning on slowing down anytime soon, as new features and functionalities continue to be rolled out. Many of these updates pertain to businesses and helping users support their favorite brands. To help you... Continue Reading →
Importance of Creating Engaging Visual Content on Social Media
On average, people spend 147 minutes, or two hours and 27 minutes, on social media every day. This number is just an average - in some parts of the world, people spend a lot more time on social media than this! With social platforms being some of the best tools we have to stay connected,... Continue Reading →
Pro Tips for Successful Business Blogging
One of the most cost-effective and powerful ways to promote your business is through a blog! A successful business blog will drive traffic to your website, establish you as an expert in your industry, and ultimately increase your sales. So how do you start and maintain a successful blog? Here is a list of pro... Continue Reading →
How to Run an Effective Social Media Contest
Are you looking for new ways to boost your brand, products, and services on a budget? Running a social media contest may be the perfect opportunity for you to reach these goals without increasing your promotional budget! Even if you can’t afford to go all-out with a full-blown campaign, a small contest or giveaway can... Continue Reading →
5 Easy Steps to Effective Social Media Marketing
Social media is growing every day and remains a wonderful tool for businesses that want to connect with their customers, and become more visible and easily accessible. Effective social media strategies are the key to unlocking all of the benefits that can come with digital marketing on social media platforms. We’re here to narrow down... Continue Reading →
4 New Twitter Updates You Need to Know for 2022
New year… new Twitter! So far, Twitter has been in the process of rolling out four major updates to their platform in 2022, including new ways to compose and react to tweets. While these features are technically in the testing stage, if they continue to prove themselves to be successful, they will most likely be... Continue Reading →